For the ethically minded... — Login

About Us is a new website turning Good Deeds into £££ for charity.

Every Good Deed post on automatically creates a £3 donation for Snowdrop Project, a Sheffield charity supporting survivors of human trafficking.

Members of EthicalMuch can raise up to £12 a month by making weekly Good Deed post on the website.

Good Deeds can be anything that benefited someone or some thing… even saving the life of a fly counts! Or picking up a plastic bottle, or any other act of kindness.

The £3 donations are provided by business members of EthicalMuch, sponsoring every Good Deed post. 

Sponsors include McComms, Equiniti Credit Services,, WinnowSolutions, and Ethical.Money

There’s a £1 admin fee to authenticate members as real people. Join and enjoy turning Good Deeds into Good Donations.

The platform is a UK joint venture between media entrepreneur Bird Lovegod and web development firm Under2.Agency. Bird is a writer, artist, journalist, business person and ethicist. Under2.Agency just build brilliant websites.

A place to share what’s Good.

Mainstream social media is riddled with negativity making it impossible to avoid. EthicalMuch pre moderates every post and ensures it’s a place of good and light. Individuals, businesses, and charities can all share the good they do, and the good they see, and hear, and find, and experience.

A way to raise money for charity.

When members post a Good Deed on the site, a £3 donation is earned for Snowdrop Project, supporting survivors of slavery and human trafficking.

Where does the money come from?

The donations come from Good Deed Sponsors willing and able to sponsor Good Deeds and transform lives in this way. Without the kindness and generosity of business people, EthcialMuch would not exist. We believe in the power of business to do imense good in the World.

Now people of all ages can raise money for charity through acts of kindness posted on the platform. The kindness of everyday people becomes the hand of compassion and mercy in the World.

How are we funded?

Memberships. For individuals this is just £1 a year.

That’s enough for now. Thank you so much for reading, and if you decide to you can REGISTER and Join.If you have any questions can can email us, [email protected], or call Bird on 07535 670 581 and we’ll do our best to help. Thank you and bless you.